Brand Marketing Manager - Strategic Brand Leadership Role

Join Erajaya, a leading player in Indonesia’s dynamic retail and technology ecosystem, as a Brand Marketing Manager. In this pivotal role, you will drive the strategic vision and execution of brand initiatives to elevate market presence, customer engagement, and sales growth. Located in the heart of Jakarta, you'll work alongside a talented team to shape the future of digital marketing and brand strategy. This is your chance to make a significant impact on a company that's redefining the retail landscape in Indonesia.

As a Brand Marketing Manager at Erajaya, you'll be responsible for crafting and implementing comprehensive marketing strategies that resonate with our diverse customer base. You'll leverage data-driven insights to optimize campaigns across digital platforms, ensuring our brand stands out in a competitive market. With experience in both traditional and digital marketing channels, you'll have the opportunity to innovate and lead our marketing efforts to new heights.

📋 Tanggung Jawab Pekerjaan

• Develop and execute strategic marketing plans to enhance brand awareness and customer engagement
• Lead and manage marketing campaigns across digital and traditional channels
• Analyze market trends and competitor activities to inform strategic decisions
• Collaborate with cross-functional teams to align marketing efforts with business objectives
• Monitor and report on campaign performance using tools like Google Analytics and social media insights
• Manage the brand's social media presence and community engagement
• Identify and pursue new marketing opportunities to drive growth
• Ensure all marketing activities comply with brand guidelines and regulatory requirements

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or related field
• Minimum 5 years of experience in brand marketing, with a proven track record in developing and executing successful marketing campaigns
• Strong understanding of digital marketing strategies and tools such as Google Ads, Facebook Ads Manager, and SEO platforms
• Excellent analytical skills with the ability to interpret data and provide actionable insights
• Proven ability to lead and manage marketing teams
• Strong communication and presentation skills
• Familiarity with Indonesian market trends and consumer behavior
• Certification in Google Analytics or similar analytics tools is a plus

🛠️ Keahlian

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